Disney Creativity and Innovation Beliefs

Disney Creativity and Innovation Beliefs.

At Disney, we do our best work when we have a clearly defined box and then think “inside-the-box.”

We think in terms of expanding our box rather thanĀ calling it thinking “outside-the-box”.

We fundamentally believe everyone is creative.

We must separateĀ our personal identity from our idea.

Brainstorming is focused on idea quantity, not quality.

Great ideas can come from anywhere.

Invite people outside your industry to your brainstorming meetings.

Creativity, by itself, is useless.

Creativity is the generation of useful ideas in any domain.

Innovation is the implementation of a useful idea.


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By jeff noel

Currently as a Husband for 33 years, a Father for 16, and a professional speaker for 18, I began writing 5 daily, and different, blogs on April Fools Day, 2009. Back then, it was simply a 100-day challenge to deliver on a promise I made to myself as a College Junior in 1979 - write a book about Life, for my children. Who would have thought it would take 30 years to get started?